Jackie Glimp

Jakemans Lozenges

Package Redesign

Jakemans Lozenges Box Thumbnail
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Challenge

To redesign the packaging for Jakemans Throat and Chest Lozenges to increase sales in the US

Audience

Middle and upper income men and women with an interest in natural health

Solution

To use re-designed packaging to elevate Jakemans to the status of an affordable luxury while emphasizing the wholesomeness of its ingredients and the company’s long history and British heritage

Role

Designer, illustrator

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